Fastned
Petroholics Anonymous
2022
Commercial work
Petroholics Anonymous
2022
Commercial work
A glimpse into the near future where petrol drivers are seen as no different to alcoholics or drug addicts.
Fastned are accelerating the transition to electric vehicles by manufacturing ‘fast-charging’ stations across the EU. They were embarking on another round of investment and needed a film that would pull on the hearts – and wallets – of investors still on the fence about EV’s.
These venture capitalists tend to be middle-age men who like to be right, so we wanted to warn them of who they’ll become if they get this decision wrong: Meet Tom, a petroholic who got left behind.
The team at Fastned loved the concept so much, they even developed a podcast series on the around it (3). Give it a listen here.
**we couldn’t licence the track used in this edit (Fugazi – Number 5) but I left it on, since the music used in the final cut was lame**
Creative ︎︎︎ Tom Bird
Writers ︎︎︎ Tom Bird, Dana J Kane
Director / Editor ︎︎︎ Richard Hu
Producer ︎︎︎ Ekaterina Golovkina
Creative Director (Fastned) ︎︎︎ Dana J Kane
Art Director (Fastned) ︎︎︎ Billy Osbourne
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Fastned are accelerating the transition to electric vehicles by manufacturing ‘fast-charging’ stations across the EU. They were embarking on another round of investment and needed a film that would pull on the hearts – and wallets – of investors still on the fence about EV’s.
These venture capitalists tend to be middle-age men who like to be right, so we wanted to warn them of who they’ll become if they get this decision wrong: Meet Tom, a petroholic who got left behind.
The team at Fastned loved the concept so much, they even developed a podcast series on the around it (3). Give it a listen here.
**we couldn’t licence the track used in this edit (Fugazi – Number 5) but I left it on, since the music used in the final cut was lame**
Creative ︎︎︎ Tom Bird
Writers ︎︎︎ Tom Bird, Dana J Kane
Director / Editor ︎︎︎ Richard Hu
Producer ︎︎︎ Ekaterina Golovkina
Creative Director (Fastned) ︎︎︎ Dana J Kane
Art Director (Fastned) ︎︎︎ Billy Osbourne